Our Story

Founded in 2015 in Toronto, Hrustyaschaya-Konfeta began with a simple mission: to help Canadian businesses thrive in an increasingly digital world. What started as a small team of passionate digital experts has grown into a comprehensive consultancy with over 45 specialists across various domains.

Our name, while unique, reflects our philosophy: like a crunchy candy (the literal translation of "Hrustyaschaya-Konfeta"), we believe in creating solutions that are both substantial and enjoyable to experience — combining robust functionality with engaging design and user experience.

Over the past decade, we've partnered with organizations of all sizes, from emerging startups to established enterprises, across various industries including finance, healthcare, retail, manufacturing, and the public sector. Our deep understanding of the Canadian business landscape, combined with our technical expertise, allows us to develop targeted solutions that address the unique challenges and opportunities our clients face.

2015 2020 2025 Our Growth Journey

Mission & Values

Guiding principles that shape our approach to business and client relationships

Our Mission

To empower Canadian businesses to succeed in the digital age by providing innovative, practical, and tailored solutions that drive growth, enhance operational efficiency, and create exceptional customer experiences.

Our Vision

To be the trusted partner for Canadian organizations seeking to navigate digital transformation, recognized for our technical excellence, strategic insight, and unwavering commitment to client success.

Excellence

We are committed to delivering the highest quality in everything we do, constantly raising the bar for ourselves and the industry.

Innovation

We embrace change and continuously explore new technologies and methodologies to provide forward-thinking solutions to our clients.

Collaboration

We believe in the power of teamwork, both within our organization and with our clients, to achieve the best possible outcomes.

Integrity

We operate with transparency, honesty, and ethical conduct in all our business dealings, building lasting trust with our clients and partners.

Meet Our Leadership Team

Experienced professionals guiding our organization

Alexander Petrov

Chief Executive Officer

With over 20 years of experience in technology and business leadership, Alexander leads our strategic vision and operations with a focus on innovation and growth.

Emily Chen

Chief Technology Officer

Emily drives our technical strategy and innovation, bringing expertise in emerging technologies and a passion for solving complex business challenges.

Michael Thompson

Chief Operating Officer

Michael ensures operational excellence across all our services, implementing efficient processes that enable us to deliver exceptional client value.

Sofia Patel

Chief Strategy Officer

Sofia focuses on identifying growth opportunities and developing strategic partnerships to expand our service offerings and market presence.

Why Choose Hrustyaschaya-Konfeta

What sets us apart in the Canadian digital business landscape

Canadian Expertise

Our deep understanding of the Canadian market, regulatory environment, and business culture allows us to provide contextually relevant solutions.

Tailored Approach

We reject one-size-fits-all solutions, instead crafting customized strategies and implementations that address your specific business challenges.

Tech-Agnostic

We're not tied to specific platforms or technologies, enabling us to recommend and implement the best solutions for your needs.

Outcome-Driven

We focus on delivering measurable business outcomes, not just completing projects. Your success is our success.

Collaborative Process

We work alongside your team throughout the entire process, ensuring knowledge transfer and building your internal capabilities.

Continued Support

Our relationship doesn't end at project completion. We provide ongoing support and strategic guidance as your business evolves.

Ready to Transform Your Business?

Let's discuss how our digital solutions can help you achieve your business objectives.